We were talking a lot about making choices these days.
Sorry to be the bearer of grim news, but if a fresh new business website is your goal, there is yet another choice you have to make to get over with it.
It’s picking a good website builder.
You see, that thing is a superb helper. You can save up to 70% of time needed for finally presenting your product/services.
And a lot of your nerves in the process.
Usually, it takes around 45 days to build a full website and many hands have to be involved - frontend and backend developers, designers, writers…
With a website builder, you can do it in 2 days. Or less.
Unless you’re doing it like this 👇
Honestly, we all should be grateful for website builders.
So, without a second thought, we’re going to present you 10 awesome software in which you can build your first business website. Free and paid.
Mobirise is probably the rising star in 2020 among all website builders.
It definitely competes with the top website builders today.
Where that popularity comes from?
They promise over 2500 drag-and-drop blocks, which means you can play with them like with a Lego toy. Whatever combination you put together, it would probably be a unique website.
Also, it’s easy and intuitive that probably a kid could make it.
That’s because it requires zero coding. It may be the best thing about it.
No, scratch that.
THE best thing about it is that it’s completely free. No need reaching for a wallet.
So, whether you are an entrepreneur who frequently put up a great web and landing pages or you need a website for your awesome idea, product or event, this pal is definitely for you.
Their approach is mobile-first, as the name Mobirise says. That’s reasonable when you consider that 1.2 billion people access the Internet via their smartphones.
You should always make your website mobile-friendly.
The first thing that comes to mind when someone says “Squarespace” is a blog and portfolio.
It’s because they position themselves as THE website builder for exactly those things.
So, if blog posts are going to be an enormous part of your funnel that brings the customers to the website, choose this.
You’ll find great templates with a perfect fit of fonts, images and designs. For changing their photos with yours, keep in mind they have to be in high resolution.
Scheduling blog posts and multi-author functionality are dope features but the favourite thing with Squarespace are the SEO options.
You can customize aspects like the title tags, meta-description and URLs (for any page) as well as the alt text for images.
Some other awesome features:
- in-house newsletter service called Email Campaign
- all paid plans are ad-free
- you can host your podcast on the platform
But beware, Squarespace service is not without flaws.
We recommended it as a blog and portfolio tool and there is a reason for that. It’s not so great for large corporate websites, especially multilingual.
Their second limitation is the low page-speed score. Users are constantly at a fast pace and slow loading can drive them away.
Check your website speed at GTMetrix, it's free.
What about the price?
Although they have a free trial period, Squarespace is a paid software.
Not your cup of tea? Read further.
According to the WordCamp site, there are currently over 75 million sites that use WordPress.
So, they must offer something good, right?
Wordpress greatest benefit lies in almost infinite possibilities. It’s an open-source builder which means you can access WordPress codes and customize it at your will. Perfect fit for complex websites.
The second thing are the plugins. Whatever requirement you can imagine for your website, WordPress probably has it. Whether it’s analytics, an SEO tool or whatever one business owner may have.
You might be interested: How to build a business website with the WordPress website builder
They call it a king for eCommerce websites. And for a reason.
Especially if you’re working worldwide or want to do dropshipping.
Some general advantages are:
- Many payment options
- Pleasant themes choice
- Optimization for selling online
And our favourite - the Buy button.
The buying process is so easy for the customer, from seeing the wanted product to paying for it with a credit card. It also supports over 100 payment processors worldwide.
On the other hand, it’s more complicated to handle from, for example, Squarespace. There are no blogging possibilities and some segments are hard to customize.
Long story short, everything but the basic plan is kinda for the advance users.
Also, you have to foot the bill.
Shopify has no free plans available.
The basic plan provides you with all the basic features you’ll need for starting a new business.
Two advanced plans offer functions like fraud analysis, gift cards, advance report and have a lower additional fee when using payment provider other than Shopify Payments.
If a website building novice asks me to point them in the direction of an easy and free website builder, I would say Weebly.
It’s super beginner-friendly.
Especially if you’ve chosen one of their templates. All you need to do then is drag and drop blocks from the left screen into the page location you want.
They won’t swipe you off your feet with themes choice, but that may encourage you to play with your idea more if you have the luxury of time for that.
Seven plans await for you, whether you want a business website or online store and they range from $0 to $38 per month. You know what that $0 means…
SEO integration is slightly thinner than on Wordpress or Squarespace, but they cover it decently. You’ll find a domain name for free even in the basic plan and an SEO report is available for $20 a month.
Smaller and medium eCommerce websites and one-pager websites would benefit the greatest from this builder. Also, is feasible for anyone with basic computer experience to learn the platform. It’s Weebly’s greatest strength.
Real playground among all website builders.
Bunch of templates and elements give you freedom in mixing the most creative website.
Not only you can build pretty and functional pages, but it also offers:
- tons of free images,
- content generator,
- and a logo-building tool.
You don’t have to spend a dime on designers or copywriters, too. (But if you don’t have any knowledge about those two things, we suggest you hire a professional).
It’s great for personal websites and creatives. E-Commerce folks, try some other options from above.
They follow the trend in being both desktop and mobile responsive for all websites.
The platform is available in
- and Spanish, which is cool.
The only problem with Zyro is their support experience. They are slow in communication and their knowledge base could be thicker. We’ll see if they will improve it.
And now, the question you all have been wondering. The price.
Zyro is actually pretty affordable. You can have your website for free or for $3.49 per month.
There are two more plans, for online stores, one for $14.99 and one for $21.99.
Content creators, hold your pants, this one's for you.
Joomla! is the second-best content management system, right behind the Wordpress. With it, creators can build websites and portfolios.
On a first sight, it doesn’t look so fancy, but it offers significant possibilities.
Here are some of them:
- no technical knowledge required
- it’s free for beginners (you have to pay for expert plans)
- more than 8,000 extensions and plugins
Actually, this is what one of their users said about that:
“The biggest pro for this product is that you have enormous extensions catalogue, both free and paid, which means you can create a one of a kind website”
One of the main reasons we recommended it for content creators is a power full SEO tool with metadata and keywords (still can be improved).
As well as this:
Despite of all benefits, Joomla is considered more complex than other builders from the list. Our advice: try it and see if it suits you.
Something that will satisfy all advanced appetites. Little harder than competitors, because of a great number of toolbars and buttons.
WebStarts is actually a free drag-and-drop builder, meant to be easy for beginners. Its full potential, however, lies in deep customization only available if you know some code.
Definitely not for bloggers. It lacks customization in text, plus it doesn’t have a quality SEO tool.
You can get one for $40 per month, which is more expensive than some competitors, and it’s not possible to implement Google Analytics on this builder.
E-Commerce options are good and simple enough.
Templates offer something for each taste. They look nice and they’re easy to work on.
Robust features are their strength alongside reliable support.
Price is reasonable.
For $20 a month you can unlock their business plan and have everything you need for your first business website.
There is a free option too. No trials.
It’s not popular as, for example, Wix or Wordpress, but this website builder is average and can give you all you need.
Strikingly is for small-business owners who just need their first business website to look nice and be functional. Nothing complicated.
Optimal for those whom high budget solutions are impossible at the moment and they have to make their website alone.
It's because this builder is easy and fast.
Their strength lies in single page websites divided into content sections. They are exceptional in that with a little faintly service for E-Commerce and multi-page sites.
There is a free option for it, but it's very limited.
For just 8 bucks a month, you can get everything you need. From decent design templates to bigger bandwidth and possibility to connect a custom domain. Two bigger plans ($16 and $49) just widen the features, like:
- better security,
- more storage,
- and sending newsletters.
People actually build a personal website instantly based on their Linkedin account with Strikingly. That's cool.
Wix is like icing on the cake.
Suuuper popular website builder nowadays. One of the top three website builders there are. For popularity, not necessarily because of the quality.
The merits go to Jason Statham, Gal Gadot and others, who were front faces in all marketing campaigns.
When talking about quality, Wix has both pros and cons.
Its clear interface is user-friendly whose operation can be easily mastered. Perfect for do-it-yourself entrepreneurs and freelancers who need a website for small business, stores or portfolio.
Their designs are really good looking. Also, it's fast and safe.
But, it requires a lot of effort and nerves for editing the page layout. Pre-built blocks can be dragged and dropped literally everywhere on the page so you need to be careful.
Also, the SEO tool is not the best you'll ever see. It has been constantly improving in the past years but there are still a lot of things on their plate.
Comparing to WordPress and some other builders from the list, Wix could improve their additional features. Wix App Market is their place for plugins and widgets.
You are ok with ads? Then you can have it for free.
Here are other plans with all the features.
What's the best option for building your first website?
Overall picture - most of the website builders are alike.
They are trying to offer software for which you don't need to know the technical jargon. That have similar functionalities - they differ in details.
Most offer some free trial or basic plan with limited features. There is no 100% free unlocked option.
We suggest you think about what kind of website you need for your business and pick accordingly. As you could read, some are better for eCommerce, some for blogs and some for one-pager websites.
The second thing you have to think about is the budget. All prices you saw today are monthly. Multiply that with 12 and see is it worth it.
And finally, the time needed.
Building a website requires time, effort and planning. Calculate how much time you are going to spend here and what you could do with your business at that time instead. Time is precious for every small-business owner.
Sometimes all put on paper doesn’t sound that good anymore. If you decide to call professionals, we are here.
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